Nordstrom Anniversary Sale 2020

Your Ultimate Guide to the Nordstrom Anniversary Sale 2020

Nordstrom Anniversary Sale 2020 Guide

What is the Nordstrom Anniversary Sale?

The Nordstrom Anniversary Sale is unlike any other sale because, for a limited time, brand new Fall styles are marked down at major discounted prices. SO many amazing designer and brand name pieces are on sale for only a few weeks and at limited quantities! The prices then go back up for the rest of the season.

What Products are Included in the Nordstrom Anniversary Sale?

Good question! This year Nordstrom’s doing things a bit different. Instead of sending out their Yearly Sale Catalog this year, Nordstrom will be hosting an Anniversary Sale Preview, starting July 24th,  that allows shoppers to check out all the sale items prior to the start of the event! Typically the catalog only gave us a sneak peek into a few of the items, but with this year’s Sale Preview we’ll get to take a look at ALL of the items that will be included in this year’s sale. Be sure to check back here once the Preview kicks off July 24th-I’ll be keeping close tabs on the sale and will be sharing all of my favorites!

How Can I Shop the Nordstrom Anniversary Sale?

HERE! My guide is live! 

The Nordstrom Anniversary Sale 2020 sale dates:

  • All cardmembers can shop Early Access starting August 13—shop even earlier depending on your Nordy Club status.
  • Anniversary Sale is open to everyone August 19–30. Prices go up August 31.
  • Online shopping begins at 9:30am ET/6:30am PT.

If you’ve shopped the Nordstrom Anniversary Sale in previous years, you know that Nordstrom cardholders can shop the sale early during Early Access. However, this year, customers have a chance to shop even earlier! New for US customers this year, cardmembers with Icon Status can start shopping the Nordstrom Anniversary Sale two days earlier, in-store, starting August 13th.

In order to shop during Early Access, beginning August 13th, you must be a Nordstrom cardmember. If you’re not currently a Nordstrom cardmember you can sign up by July 10th and receive a $60 Bonus Note (aka gift card) plus receive Early Access to the sale. The sign up is so easy and the perks are amazing! 

Or, if you don’t have (or want) a Nordstrom card, the Nordstrom Anniversary Sale Public Access begins August 19th.

When Can I Shop the Nordstrom Anniversary Sale? 

The dates you can start shopping the sale early depend on your Nordstrom cardholder status! Take a look below at the breakdown:

Icon Status

Starts August 4th, 2020
Ends August 18th, 2020

Ambassador Status

Starts August 7th, 2020
Ends August 18th, 2020

Influencer Access

Starts August 10th, 2020
Ends August 18th, 2020

Insider Access

Starts August 13th, 2020
Ends August 18th, 2020

If you’re not a Nordstrom cardholder, no sweat! Here are the dates the Public Sale will go live: 

Public Access

Starts August 19th, 2020
Ends August 30th, 2020

Nordstrom Anniversary Sale 2020 Looks

What to Buy During the Nordstrom Anniversary Sale

All of the merchandise debuted during the sale is brand new, and there is a huge selection of items for the upcoming Fall season. It may be hard to want to shop for sweaters, fur vests, and OTK boots during the summer, but it’s worth the savings come September/October and you will be seeing those items at full price! I always stock up on closet basics like Nike sneakers, designer jeans, and boots.

Be sure to check back on the first day of Early Access, August 4th, because I will be rounding up all of my favorite picks like I did last year. If you can’t wait, you can get a sneak peek at some of the items featured here and start planning out your sale shopping!

Nordstrom Sale 2020 outfits

Tips for Shopping the Nordstrom Anniversary Sale

The best way to shop the Nordstrom Anniversary Sale, in my opinion, is online. Once it is live you will be able to shop for everything HERE! The stores are always super crowded because of all the highly sought after discounted styles with a limited number of product available. Online has more stock and no lines! I will be sharing a size guide of most brands and items featured so that will help if you have questions on sizing.

Plus, shipping both ways is free! They will send you a prepaid label to return anything that doesn’t fit or that you end up not liking. Another great option is to place your order online and then use the curbside pick-up the same day at your closest store. So convenient!

The best advice when shopping the Nordstrom Anniversary Sale is to shop EARLY because there are so many things that sell out the first day. Some items may be restocked but some of the best ones never do. If you love something, buy it right aware. And if you’re unsure on sizing, order both sizes and return what doesn’t fit.

must have items of the nordstrom anniversary sale 2020

Subscribe for Nordstrom Anniversary Sale Updates

I will continue to update this page with all of my sale favorites, including fun giveaways! I will also be sharing some dressing room selfies with reviews and what I am buying.

Be sure to subscribe to my Nordstrom Anniversary Sale newsletter here where you will receive first access to best of sale picks, my huge giveaway, and more exclusive sale content!

Until then, you can follow along on Instagram because I will be sharing a lot of updates there, including live stories and reviews! You can follow me at @cellajaneblog or shop my sale picks using

2020 Nordstrom Anniversary Sale Blog Posts

Early Access Guide, Shopping List & Try On Sessions

2019 Nordstrom Anniversary Sale Blog Posts

Early Access Guide & Try On Sessions 

Men’s Favorites

Kid’s Favorites 

Public Access – My Favorite Items I Bought

2018 Nordstrom Anniversary Sale Blog Posts

Here’s a look back at blog posts I created during last years Nordstrom Anniversary Sale’s to give you an idea of the kind of content you can expect to see from me this year! 

Early Access Guide

Public Access – My Favorite Items I Bought

Outfit Ideas from Summer to Fall

Baby, Kids, and Maternity Favorites

Activewear Favorites

Home Decor Favorites

Men’s Favorites

Must-Have Jacket

Best Trench Coat

Utility Jacket Under $50